ARTICLES
ABOUT ME
RUCHA GAWAS
PUBLIC RELATIONS, COMMUNICATIONS + MARKETING
FROM MILAN TO NYC
I am a dynamic and results-oriented Public Relations and Communications professional passionate about innovation and sustainability. With a marketing, communications, and strategy background, I have successfully orchestrated impactful PR campaigns for renowned luxury brands such as Burberry, Gucci, and Louis Vuitton during my tenure as the Marketing and communications Director at Withot Productions.
My journey in fashion began at 16 when I started modeling and representing India internationally in pageants. I won the Miss India Worldwide pageant and moved to Milan to pursue my career in fashion and luxury public relations. My expertise lies in strategic PR planning and execution, team leadership, media relations, and fostering meaningful partnerships. I have a proven track record of managing high-performing teams, mentoring junior professionals, and cultivating strong relationships with industry influencers and media professionals. I am dedicated to staying ahead of industry trends, utilizing data-driven approaches, and integrating innovative ideas to drive successful PR initiatives.
In addition to my practical experience, I hold an MBA in Marketing from Fordham University and am currently pursuing a Doctorate in Business Administration with a focus on marketing ethics and sustainability. I firmly believe in combining academic knowledge with real-world application to create positive impacts in the business landscape.
My approach to PR is characterized by creativity, strategic thinking, and a relentless pursuit of excellence. I thrive in collaborative environments and am adept at managing budgets effectively. I am also proficient in various aspects of digital marketing, including CRM, influencer marketing, performance marketing, and data analytics.
In my role as Marketing & Communications Director at Without Productions, I orchestrated successful PR campaigns
for luxury brands like Burberry, Gucci, and Louis Vuitton. I led and managed PR teams, overseeing strategic plans,
media outreach, and creative initiatives. My focus on data-driven processes ensured meaningful partnerships and PR
outcomes. I mentored junior team members, fostering their growth, and stayed ahead of industry trends to drive
innovative marketing strategies.
My responsibilities included designing and executing successful PR campaigns for
fashion shows and events, often collaborating with global celebrity influencers like Gerard Butler, Jason Statham, and
Ryan Gosling. I also led the planning and execution of new business ventures, managing high-performing teams and
fostering a culture of knowledge sharing.
My proficiency extends to digital marketing, CRM, influencer marketing, and data analytics. I possess a unique blend
of practical experience and academic knowledge, holding an MBA in Marketing and pursuing a Doctorate in Business Administration focusing on marketing ethics and sustainability.
I am excited about the opportunity to contribute my skills and expertise to forward-thinking organizations, driving innovative PR strategies and making a meaningful difference in the industry. With a keen eye for detail, a passion for continuous learning, and a dedication to ethical marketing practices, I am poised to excel in any challenging and dynamic professional setting.
Sincerely,
Rucha